Content Marketing

Is Blogging the Best Medium?

I love you Blogs and CoffeeWriting is one of the most important aspects of my life. It’s my job, my hobby and my outlet. It keeps me grounded, but at the same time, lets me fly. I feel dedicated, passionate and inspired when I write.

Is blogging the best medium? I believe so. Here’s why.

Blogging is anything you want it to be

It can be a quick and painless post or a deeply researched piece. There are so many different styles and ways to blog that the medium itself is inspiring. You can write a haiku or a 2,000-word post. Either way, it’s blogging and either way, it can be engaging.

Blogging is about people

There are plenty of amazing blogs, but behind many of these great blogs are smart people. I’ve met some of the most inspiring people from blogging. It motivated me to write the next great post.

Blogging is a science

There are specific tactics to excel at blogging that help you grow your exposure, followers, traffic, comments and attention. Tapping into SEO, images, keywords, topical ideas, etc. can boost your blog’s success. It’s all about testing and finding the right ingredients to a successful blog.

Blogging is ongoing

There is no end to a blog. A blog does not go to print or sit on a shelf. It’s living and breathing and can be updated anytime. I love to go back and change old posts. Whether it’s a new headline, image, call to action, etc., it’s about looking at the blog overall and not just the latest post.

Blogging is accessible

It’s mobile, social, and just plain accessible.

Blogging can change your life

Having a blog is a great platform to stand on. It’s something to share in the interview process. It establishes credibility. It can help you get a job.

You can create and grow your personal brand with blogging. Your blog is a reflection of you.

Your blog is always there for you.

Your blog is ready and waiting for you to add to it, anytime and anywhere. When I sit down to blog, it’s just me, my laptop and my thoughts. I look forward to that precious time, and I look forward to those who want to read it.

Is blogging the best medium for you? Why or why not?

Image credit: http://thebargainblonde.blogspot.com/2012/07/who-do-i-need-to-speak-to-about-adding.html

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5 thoughts on “Is Blogging the Best Medium?

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