How an Animated GIF Reached 2 Million Views

This is not a clickbait headline. This really happened. As a social media marketer, I was so excited (and frankly amazed) at the results, that I had to share. These numbers didn't simply occur. It took multiple people. It took weeks. It took planning and research and probably some luck. But at the end of … Continue reading How an Animated GIF Reached 2 Million Views

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What Axe Throwing Taught Me About Content Marketing

The axe was heavier than I anticipated. It was small but mighty, and as I raised it over my head and back between my shoulder blades, I wondered if I'd ever hit the target. This all came into swing at CONEX: The Content Experience, Uberflip's user conference in Toronto over three warm, summery days in August. The event … Continue reading What Axe Throwing Taught Me About Content Marketing

Making 1000 New Memories to Erase One

Before I used to love New York City. The bustling crowds, the beautiful architecture, the overstuffed deli sandwiches, the ear-blasting concerts, and the endless (literally shop til you drop) storefronts. Growing up right outside of the city, I’d take day trips there with my parents, field trips with my classmates, date nights with boys, and … Continue reading Making 1000 New Memories to Erase One

I Found the Best Volunteering Activity and It’s with My Dog

We’re always searching for something great. It could be that amazing restaurant, or a new pair of shoes, or on a bigger scale, landing that dream job. For me, it was finding that rewarding volunteering activity. I’ve done a lot of volunteering. Once I joined a group of coworkers to scoop ice cream at AT&T … Continue reading I Found the Best Volunteering Activity and It’s with My Dog